10:28AM, Nov 19, 2009
Kim Woodburn unleashed a vicious attack on Jordan in I'm A Celebrity... Get Me Out Of Here!
She accused the model of playing a clever part in the jungle and being a publicity seeker.
Jordan asked what the camp members really thought of her and she got a lot more than she bargained for when Kim gave her opinion.
In what turned into a full on character assassination, the rest of the camp cringed in uncomfortable silence.
Kim said: "You're a publicity seeker. You live and die for publicity and you do it well. As Shakespeare once said, 'We fear you protesteth too much'."
Kim continued: "You said you escaped to come in here but you've got 12 million people watching you every night. I don't get it.
"What I'm saying is you do publicity very well and you protest all the time but love it. You live and dream it."
Jordan tried to defend herself: "It's all I've ever known since I was 17."
The argument continued with a very forthright Kim saying: "For some reason you fascinate the papers. Go for it as long as you can but don't pretend you're not causing a lot of it please. Because you cause it all. And that's telling you straight."
Whilst the other contestants squirmed, Kim carried on relentlessly, adding : "Look at her little face, 'I've come in here because I want some peace...' you know madam you'll be all over the papers every day. Now stop it. Stop your nonsense."
Jordan keep a fairly cool demeanor throughout the pasting and when Kim questioned what her appeal was, she replied: "We're all talented in our own way Kim."
She even agreed with some of Kim's points and said: "I've got to laugh out loud to myself. I'm agreeing with you, Kim."
Once the rant had finished Gino asked Jordan if she was alright. The steely businesswoman replied: "Of course. I'm like a robot. You can fire any bullets you like at me. It went [over her head]. That's nothing actually, I wanted to laugh because I thought it was funny."
There have been complaints that the whole show it slanted towards Jordan, with Camilla Dallerup's boyfriend, Hollyoaks actor Kevin Sacre, claiming that the producers were showing more of Jordan than anybody else, and claiming that Camilla was 'pulled' from the show and didn't quit.
Producers are now about to spice things up in the camp by splitting them up into two teams, with one group living in luxury and the other living with the bare minimum. Hmmm, haven't we seen this idea before? Big Brother springs to mind, but call us cynics.
One things for sure, Jordan's definitely getting the exposure and the show is getting the ratings. A winning formula.
Find out when I'm A Celebrity...Get Me Out Of Here! is showing on TV.
